Management Team Bios
President & CEO
Mandy Farmer is President and CEO of Accent Inns Inc., a boastfully BC hotel chain with six properties, five of which are Accent Inns and the sixth being the very unique Hotel Zed opened May 2014. Farmer prefers to go by one of her two additional titles, Accent Inns “Bike Lover” or Hotel Zed’s “Chief Rebel”. Farmer’s love for BC’s great outdoors, her incredible eye for style and her leadership skills make her the perfect representative for BC’s local hospitality industry.
Farmer’s notable achievements include obtaining and MBA from Royal Roads University, being named one of Business in Vancouver’s Top 40 Under 40, a YWCA Woman of Distinction and consistently appearing in Profit Magazines Top100 Canadian Women Entrepreneurs, all while maintaining the number one spot in her kid’s hearts. As the head of Accent Inns Inc., the company has been awesomely ranked as one of the Best Places to Work in BC by BCBusiness magazine and Employer of the year by the Victoria Chamber of Commerce.
Director of Marketing & Communications
As the Director of Marketing & Communications for Accent Inns & Hotel Zed, John Espley handles all aspects of brand marketing and development, public relations, community relations, strategic partnerships, online reputation management and social media. He has worked for Accent Inns since 1988, starting as a night auditor at the Victoria location before taking the position of assistant general manager, then moving to head office as regional sales manager and eventually business development manager.
Espley has been involved with several local business organizations serving as past president of the Sales & Marketing Executives of Victoria, Accent Inns’ representative at the BC Chamber of Commerce, and a Past Chair of the Greater Victoria Chamber of Commerce (2012). John Espley grew up in Victoria and absolutely loves his city.
Director of Sales
Chris Campbell is Director of Sales for Accents Inns. Originally from Victoria, Chris Campbell joined Accent Inns and the hospitality industry after spending more than 12 years in telecommunications in a variety of leadership roles. Most recently, Chris was the director of sales for a TELUS dealer based on the island and with locations spread throughout BC and Alberta. Chris is an avid squash player and loves being out on the ocean, especially while fishing.
Director of Operations
As Director of Operations for Accent Inns Inc., Smith Munro brings 30 plus years of management experience to the chain. He’s managed a broad spectrum of hotel brands including positions with Intercontinental Hotel group, Holiday Inn, Crowne Plaza Hotels and most recently Marriott International. As a proud Scotsman, prior to coming to Canada in 1981, Munro worked with Trust Houses Forte, British Transport Hotels and several other hospitality properties in the United Kingdom.
Co-Founder & Chair
In 1986, Terry Farmer surveyed the tourism landscape in BC and identifying a void in the industry, he opened up a motor inn in Victoria. More than 26 years later, Farmer is Co-Founder and Chair of Accent Inns Inc., an award-winning, family-owned BC hotel chain. The company is very much a family organization with their head office and hotel property in Victoria as well as properties at five other locations in British Columbia including Vancouver, Kelowna and Kamloops. In addition, the company added a sixth property in May 2014 – the unique Hotel Zed.
Farmer modestly indicates that he wouldn’t have been able to achieve this tremendous success on his own. When asked about what he is most proud of, his ever-present grin widens and the accomplishments of his daughter Mandy and son Devlin flow. He mentions the incredible support from his wife Leslie and children as they truly grew up in the hotel business. Over the years, this support has grown to the point where Mandy has followed in her father’s footsteps and took up the reins as President and CEO of Accent Inns in 2008.
Somehow, knowing Farmer and his boundless energy, this just means that people should be used to seeing more of his efforts around town as he continues to make Victoria an even better place to live.
About Accent Inns
We like to say we are not your typical, stuffy hotel chain. Yes, we have modern, clean rooms, but we’ll also tell you where to go (in a good way). We’ll give you the down low on where the locals hang - the hot spots for shopping, dining and hitting the town. We’re also a pint-sized, boastfully BC hotel chain with five locations; Victoria, Burnaby, Vancouver Airport (Richmond), Kelowna & Kamloops. Stay local. Stay real. For more information, visit www.accentinns.com.
Brian Cant, Tartan Group: 250-592-3838, 250-888-8729 (cell) or firstname.lastname@example.org