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The Deeley Motorcycle Exhibition—Canada’s Largest Private Collection

Saturday, October 13th, 2012

The following is a reprint from Friction Zone Magazine and we thank them.

Mr. Motorcycle. Nearly everyone in Canada knew Frederick Trevor (Trev) Deeley by that nickname. After all, by the time he passed away at age 82 in March of 2002, he had six solid and very successful decades behind him of racing, selling, collecting, customizing, designing, and well, just generally promoting all things motorcycle. Trev Deeley was one of those individuals who managed to combine his birthright with passion, shrewd business acumen, fearlessness, and intelligence so spectacularly that he left behind not only an empire, but also a hefty legacy. In his case, the empire he built rests on Fred Deeley Ltd., which is the sole Canadian distributor (and the only one in the world not partially or wholly owned by the factory) of Harley Davidson motorcycles and branded merchandise. On the legacy side, Deeley also left behind Canada’s largest private collection of motorcycles—a 280-strong (and still growing) dream garage of machines that ranges across 60 marques and illustrates the long history of the Deeley’s involvement in the industry.  (more…)

 

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